Good morning, blog readers. Valentine’s Day is fast approaching, and apparently, no one is shopping for it. At least not with me. If they are, they had better shake a leg, or their sweetheart is going to be sorely disappointed come Friday. One of the newest items in the shop. Super girly…couldn’t help myself! Advertisements
In an attempt to climb out of the Etsy doldrums, I decided to reach out to a potential mentor. She was very receptive, and I now have a sounding board for how to work the Etsy machine. Along with tweaking my photography, I am tackling a slow and steady SEO rework on my listing tags and titles. This should keep me busy for a couple of months!
In addition, I have been making a ton of treasuries (those of you who follow me on social media are painfully aware of this!), in an effort to drum up some reciprocation. It is a necessary evil, but it gives me an opportunity to pay it forward to some of my Etsy buddies who also need some added exposure. I am hopeful that it won’t be too long before I begin to see some payoff for all this effort! Etsy itself may not appreciate my style of jewelry, but there are plenty of people who do.
These beauties are available here.
still here, y’all!
boy, i am never quite prepared for the new year…i still have all my bookkeeping to do for tax season, and my workspace is a straight-up disaster. i have a lot of ideas and plans swimming about in my head right now. ideas for new jewelry designs and techniques, brainstorming about what to do with my eggs aside from etsy, and how to focus my efforts into streamlining my work from start to finish.
the whole etsy thing continues to be a heartbreak for me, as i see more and more dissatisfied customers post in the forums about how they were duped by take-your-money-and-run shops, or by fake handmade items. etsy has chased after an audience that was not tailored to its core values. as a result, etsy is now bursting at the seams with resellers, and customers who just see it as another ebay or amazon.
as much as i like to hope that somehow, things will swing the other way, i can’t delude myself into thinking that my work will ever be visible enough there to grow my business.
ok, i had reaaaaallly good intentions of blogging before my holiday show, but i was a bit delusional then. i’m all better now. promise.
the show was wonderful! i met so many lovely people who are dedicated to making and shopping handmade. i am hopeful that some of the happy shoppers will return to shop with me online, and that i can contribute more to the network of awesome peeps who showed up. i’m not really thrilled with my smartphone photos, so i won’t show you the depths of my genius setup. i will tell you that my husband built me some awesome displays that got tons of compliments. the whole thing still needs some finessing, but i was pretty happy with how quickly i was able to set up and tear down.
i will also say that i am very grateful that i worked so hard to build stock for the show, even though i didn’t quite reach the
unrealistic goals i had in mind. this is the most stock i have had on hand since before i got pregnant (and horribly sick) with my daughter. it has really helped with my stress level, since christmas shopping is so thrown off this year by a late thanksgiving. a bunch of items in my etsy shop are marked READY TO SHIP, and it puts a smile on my face when i can just grab the piece and package it up immediately!
there is still time to shop with me before christmas hits! i can also upgrade your order to priority mail, so convo me through the ‘contact’ link in the listing, if you need it quick!
i am looking forward to the new year, as i already have some new concepts and techniques filling my head. i am also hoping to get a bunch of old supplies listed to sell, so i can begin clearing out my stash! trying not to get too delusional about how much i can accomplish once the holiday season is over. haha!
i have received encouragement to become a blogger from various people, but i always considered myself too busy, ill-equipped, uninteresting, or…you name it.
i was first and foremost a maker, but my penchant for ‘spinning yarns’ was a close second to bud. (fiction comes easily to children when they have been caught doing something they shouldn’t!) my creativity takes many forms, but creating the descriptions in my etsy shop listings give a nod to my writing self. wait, etsy, you ask? oh, yes…i am a maker, remember? i make jewelry with a vintage flair, and i LOVE doing it.
etsy has been an exciting catalyst for both my creative selves, and i have spent the last five years cultivating my shop and evolving my aesthetic. but like all bright and shiny things, it has begun to lose its luster. created as a unique marketplace that fostered the handmade culture, etsy provided a meaningful connection between seller and buyer through features like chat (which etsy removed, to the detriment of all, a few years ago), and the forums, which bear little resemblance to the useful and varied platforms they once were. most recently, etsy erased and redrew its boundaries to include sellers who outsourced their production to factories.
it is a sad state of affairs, and an utter heartbreak to me and many of my etsy peers, who honestly believed that etsy would never succumb to the pressure of bigger business. following etsy’s announcement of their ‘redefinition of handmade,’ the CEO has disappeared back into the woodwork and remained almost completely silent, while millions of small-scale makers grapple with the upheaval of a place we called home.
which leads me to this, the creation of a blog. a place where hopefully, i can begin to process my disappointment and fears…and my hopes and dreams for the future.
are you with me? let’s do this thing.